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hapPIA – Gauging customer satisfaction has never been this easy

With direct feedback, you can find out what visitors think of your website quickly and easily. hapPIA is ready to go straight out of the box and gives you instant results – and is 100% GDPR-compliant, naturally.

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How happy are visitors to your website really?

Collect customer feedback effectively with a single click and gain valuable data-based insights for your CRM from the interactive hapPIA Dashboards. Enabling you to track customer satisfaction across longer periods of time and across a variety of dimensions so you can identify points of action.

Three steps to Customer Satisfaction Management with hapPIA

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Measure satisfaction

Individual randomized survey of website visitors in a simple pop-up.

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Evaluate data

Intelligent linking of customer feedback to all available data points.

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Identify needs

Identify relevant points of action according to known patterns and trends.

How does satisfaction tracking with hapPIA work?

The in-page survey appears as a pop-up on your website and picks website visitors at random to ask them how happy they are with the site. Surveys are evaluated anonymously and in compliance with data protection laws with a simple click on the corresponding icon. Questions can be set individually, meaning you get to choose which dimensions you want to track and measure.

  • Product range: How happy are you with our range of products and services?
  • UX: How happy are you with the ordering process?
  • Content: What do you like (or not like) about the content on the website?
  • Service: How helpful is the information on this page?
hapPIA Kundenzufriedenheit messen

What information do I get with hapPIA?

Intelligent and interactive dashboards give you a direct overview of satisfaction among your website users in the areas you defined earlier. By integrating Tracking and CRM data, you get valuable insights which you can use to directly plan points of action for your CRM. The dashboards are also optimized for mobile.

hapPIA Kundenzufriedenheit messen Monitoring Professional

Three models for your needs

€249/month*
Basic
  • GDPR-compliant
  • In-page Pop-Up
  • Reporting: Happiness Score & Benchmark
  • Anonymous tracking data analysis option (analyze satisfaction according to type of device, page, marketing channel etc.)
    €499/month
    Professional
    • GDPR-compliant
    • In-page Pop-Up
    • Reporting: Happiness Score & Benchmark
    • Anonymous tracking data analysis option (analyze satisfaction according to type of device, marketing channel etc.)
    • Session data analysis option (analyze satisfaction according to shopping cart, retention time, events, geolocation etc.)
      Upon request
      Premium
      • GDPR-compliant
      • In-page Pop-Up
      • Reporting: Happiness Score & Benchmark
      • Anonymous tracking data analysis option (analyze satisfaction according to type of device, marketing channel etc.)
      • Session data analysis option (additionally analyze satisfaction according to shopping cart, retention time, events, geolocation etc.)
      • CRM data analysis option (additionally analyze satisfaction according to customer data such as CLV, Cluster Lifestage etc.)

        * Responses: Up to 20,000 Responses / month, Reporting: 1 Reporting license included, plus a onetime setup fee: €750, Runs for: 12 months