n the past we talked about ”web controlling”, then it was “web analytics” and today it is econda Analytics. With its user-friendly interface this is, without a shadow of a doubt, the term that describes a “powerful analytics client”. With econda Analytics you analyze your web and marketing data and focus on customer centricity. What’s more, you can analyze all important import data with ease in your own data central.
econda Cross Sell benefits from intelligent algorithms that rely on a large database. “Item-to-item” recommendations, calculated not just by product interaction data, but also using the complete data base, are individually controlled with an innovative interface. These form the basis for your marketing automation concept and ultimately your internet success.
With its Audience Relationship Platform, econda is your solution of choice for personalization in REAL TIME. With the econda Data Management Platform ARP you can make your customer feel just that little bit special, across all devices and all channels (be it marketing or sales…), with relevant content, suitable products and maximum individuality.
Road to Success – How babymarkt.de has improved it’s mail marketing and keeps storage costs to a minimum with econda.
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