Are you prepared for the new GDPR and ePrivacy regulations?
Global data, cross-border traffic, big data applications, smart homes and the internet of things are […]
Personalization: Relevance, customer loyalty and more turnover thanks to web, app and CRM data in your DMP
You have without a doubt all the information about your customers in your CRM. […]
Ice cold und fair – Basket freeze with Tag Manager in affiliate marketing
Temperatures continue to fall in Germany, but online trade remains in the dizzy heights of […]
Share out the Christmas Cookies – a cookie switch with a Tag Management System
It’s the run up to Christmas: The streets are packed with people buying presents for […]
Pixel management made easy thanks to modern tag management
Friday 3pm. The telephone in the IT department rings: “Hi, this is Katja from marketing, […]